5 Steps to Building Your College List
- Michele Coleman
- Apr 7
- 2 min read

There are more than 2500 four year colleges and universities in the US, and the good news is that 50% of colleges accept over 75% of applicants.
But where do you even start finding schools? Here’s a step-by-step guide to help you build a strong college list.
Step 1: Self-Reflection
What Do You Want? Spend some time considering the questions below. Your answers will help you as you research colleges.
Academics: What majors or programs interest you? Do you want small discussion-based classes or big lecture halls?
Size & Setting: Do you prefer a large university, a mid-sized school, or a small college? Would you thrive in a city, suburban, or rural environment?
Campus Culture: Are you looking for a school with a strong sports culture, Greek life, arts scene, or activism?
Location: How far from home do you want to be? Do you want a school with warm or cold weather?
Cost: Are you looking for schools that offer financial aid or scholarships?
Step 2: Explore Colleges, Create Your List, and Research Schools
Use websites like Big Future, Niche, College Scorecard, and College Navigator to explore schools based on your preferences.
Look up student reviews, virtual tours, and campus visit opportunities.
Talk to current students if possible (many colleges have social media or forums where you can ask questions).
Step 3: Make Sure that Your List is Balanced
Create a list that incorporates the following and the factors that are important to you:
Reach Schools (Hard to Get Into): Schools where your GPA and test scores are below or at the lower end of their admitted student range.
Target Schools (Good Fit): Schools where your academic stats match the middle 50% of admitted students.
Foundation/Likely Schools (Easier to Get Into): Schools where your stats are above their average admitted students.
Look at GPA, SAT/ACT (if required), essays, recommendation letters, and extracurricular activities.
See if they have test-optional policies if you're not planning to submit scores.
Step 4: Consider Cost & Financial Aid
Use each college’s Net Price Calculator on their website to estimate costs.
Look for schools with strong merit scholarships or need-based aid that fits your family’s financial situation.
Step 5: Visit
Either in-person or virtually
What’s next? Applications!
Have questions? Contact me!
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